COVER

On the verge of civil love in Lebanon.

Client: ABSOLUT

Agency: Interesting Times

Country: Lebanon, 2018

Lebanon is the most religiously diverse country in the Middle East. Despite that, and 29 years after the end of the civil war that drifted them apart, civil love is not allowed yet. So If two people from different faiths fall in love, they just can't marry in the Lebanon. In order to celebrate progressive change, ABSOLUT campaign replaced all hate from the civil war with love from each other. Love unites us all, no matter the faith, because love is free.

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CREDIT

Client: Absolut

Agency: Interesting Times

Producer: Bahaa Awad

Associate creative director: Rita Harbie

Art director: Carl Kaed

Account Manager: Sara Samad

3D production: Hunky~dunky

Creative director: Jessica Chapiness

Art director: Yonito Tanu

Animation: Pleid Studio, Alberto carbonell, Nacho velasco

Photography: Iulia B. Haizea, Sergio Soler, Lidón Flores

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